your cold email.

✅ 4 elements to add in your cold email.
These four elements are not the entire email content but parts of it.

👉 Create Attention

The first thing which catches anyone’s eye is your subject line.

You need to have a compelling subject line so the user actually opens your email.

Tips to build a good subject line:
Keep it short (less than 70 characters)
Add a question
Add personalization

Example: Hey John, this management tool is used by millions of users


👉 Create interest

Once they open your email, you need to keep their interest intact.

How?

You tell your story in one line.

Tell your accomplishment, goal and vision.

Example: After 100s of survey feedback from the IT industry, we stand with 5 million people who use this tool at present.


👉 Create Desire

Now you need to build their desire to invest their time in your company.

So mention who you are currently working with;
How much funding you have got;
Your top achievement so far

Example:

Over 5 Global MNCs have partnered with us
Exposing us to over 500 million users
With the growth rate of over 50%, we have currently sold approx $500 million worth memberships.


👉 Encourage Action

Now is the time to ask your desired action from them.

Is it a call? Or an in-person meeting?

Whatever your product needs will be displayed in this section.

Example: Would you be interested in a free trial of the product?


If you need a template of this cold email approach, DM me and I will send it to you right away. It’s absolutely free 🙂

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P.S: Out of 4, how many are you using?