What is buyer persona?
To sell your products, you need to find your target audience.
Where they are, what they like, how much are they willing to spend etc.
This is where you need to build your buyer persona to attract ONLY your target audience.
Checkout the steps below:
Step 1: Determine the Objectives and Values
Step 2: Find their information sources in step two.
Step 3: Describe their demographics in writing
Step 4: Describe their problems and challenges.
Step 5: Determine the objections to the sale and their significance for the buying process
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